target learning lab snack box

The Ask: An opportunity to discover an exciting array of fun and innovative snacks, along with a delightful variety of flavors, all thoughtfully selected and presented in a unique curated box designed especially for kids. This presented a wonderful chance to explore and sample a diverse range of products. For vendors, this initiative offered the advantages of product trials, valuable feedback, and increased brand visibility as customers engage with the offerings in this special selection.

Each box would would have 7-10 snacks depending on the theme, which would be driven by our CPG partners and product availability. Each box would have interactive puzzles. The boxes would unfold into games and puzzles and kids could scan the QR codes for video tutorials and exciting learning opportunities.

Responsibilities: Lead Art Director, Illustrator, 3D Renderer, Concept Team