firestone indycar

The Ask: Firestone is the official tire of IndyCar. Our team developed FIrestone’s fan experience tour and one of the best parts of the fan experience is the custom wrapped race vehicle. Fans can walk up and engage with it. Below are three visual concepts I had illustrated. Firestone ultimately selected the third livery with its deep navy blue and carbon fiber red texture.

Responsibilities: Lead Art Director, Illustrator